Selling Online
6 articles in Selling Online, newest first.
Selling OnlineSeller Reputation Is Your Best Marketing: Ratings, Reviews and Reliability
On a marketplace, shoppers choose sellers as much as products. Here is how ratings, reviews and reliable fulfilment build a reputation…
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Selling OnlineWriting Product Descriptions Kenyan Shoppers Trust
A good product description answers the questions a shopper would ask in person. Learn a simple structure for titles, descriptions and…
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Selling OnlinePackaging That Survives the Journey: Lessons for Online Sellers
A product that arrives broken is a lost sale, a return and a bad review. Here is how to package orders so they survive transport, based on…
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Selling OnlinePricing Products for an Online Marketplace: Costs, Commission and Delivery
Pricing online is not just your shop price plus a bit. Learn how to account for product cost, marketplace commission, packaging, delivery…
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Selling OnlineProduct Photos That Sell: A Phone-Only Guide for Marketplace Sellers
You do not need a studio to take product photos that sell. With a phone, daylight and a few simple techniques, you can make your listings…
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Selling OnlineMarketplace or Your Own Website? Why Smart Sellers Use Both
Should you sell on a marketplace or build your own online store? For many African sellers the best answer is both. Here is how each…
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